ROJITA渋谷109店

ROJITA is a Japanese women's fashion brand that has called Shibuya 109 home since its founding in 2001. The name means 'little red' in Spanish, but the brand's signature style is better described as girly with a dark edge, combining sweet details and pastel colour palettes with subtly gothic accents that set it apart from its neighbours in the 109 building. The Shibuya 109 store on the sixth floor carries ROJITA's full seasonal range, including dresses, knitwear, bottoms and accessories. The brand targets fashion-forward women in their twenties and is known for its coordinated lookbooks and collaboration items. A sister line, couture BY ROJITA, offers elevated designs for dressier occasions. Shibuya 109 is at 2-29-1 Dogenzaka, steps from Shibuya Station. The store is open from 10am to 9pm daily, and staff post regular coordination updates on the brand's LINE and Instagram accounts for style inspiration before you visit.

渋谷109の6階にある、ガーリーでダークなエッジの効いた日本のファッションブランド。甘さとゴシックなテイストを融合させています。